Bushbalm is a skincare brand that specializes in products for bikini line care. The company was founded in 2016 by David Gaylord, who was then a Shopify employee looking for a side hustle. Gaylord came up with the idea of creating skincare lotions for hair removal along the bikini line, and the business was named Bushbalm. Today, Bushbalm is booming, selling its products directly to thousands of consumers and wholesaling to major retailers like Ulta Beauty and 3,000 waxing salons. The company spends $200,000 per month on Facebook ads.
Gaylord: We focus on bikini line skincare, including oils, exfoliants, and serums. Our primary product is a hydrogel mask called The Vajacial, which is very popular.
Gaylord: We focus on bikini line skincare, including oils, exfoliants, and serums. Our primary product is a hydrogel mask called The Vajacial, which is very popular.
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Bushbalm is a skincare brand that specializes in products for bikini line care.• The company was founded in 2016 by David Gaylord, who was then a Shopify employee looking for a side hustle.
• Bushbalm's primary product is a hydrogel mask called The Vajacial, which is very popular.
• The company spends $200,000 per month on Facebook ads.
• Bushbalm focuses on bikini line skincare, including oils, exfoliants, and serums.
• The brand is known for its blunt and in-your-face marketing approach, which has helped it gain traction and attract a loyal following.
#Bikini
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