Jollibee And K-Pop Sensation Katseye Join Forces In Unlikely Yet Delicious Collaboration

The unexpected union of Jollibee and Katseye has sent shockwaves of excitement through the entertainment industry. This bold collaboration brings together the beloved Filipino fast-food chain and the vibrant K-pop girl group, resulting in a limited-edition merchandise collection that's sure to delight fans of both.

At the forefront of this partnership is a trifecta of stylish items: the Shared Dream tank top, Chicken Joy Gnarly box T-shirt, and double drop denim tote bag. The latter's trendy design cleverly taps into the ongoing tote bag craze, making it a must-have accessory for enthusiasts. Luis Velasco, senior vice president and marketing head at Jollibee North America, expressed his enthusiasm for the collaboration... stating that Jollibee's mission to unite people through "delicious food and shared moments of joy" aligns seamlessly with Katseye's positive energy and global appeal.

The girl group, formed in 2023, "reciprocated the sentiment," describing their partnership with Jollibee as "incredibly authentic" and centered around "good vibes, "bold flavor," and making memories" with their devoted fan base... known as Eyekons.

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The Jollibee x Katseye merchandise drop features the Shared Dream tank top, Chicken Joy Gnarly box T-shirt and the double drop denim tote bag — the latter capitalizing on the ongoing tote bag trend .

"Jollibee always strives to bring people together through the universal language of delicious food and shared moments of joy," said Luis Velasco, senior vice president and marketing head at Jollibee North America. "This is precisely why partnering with Katseye, a group that deeply resonates with a diverse, global audience and embodies such positive energy, is a perfect match for our beloved brand.

Their passion and vibrant spirit align seamlessly with our distinctive heritage of fostering community and happiness. We're incredibly excited to join forces with such a talented group of women and create unforgettable experiences for our fans."