West Ham United Women's Team Partners With Modibodi To Normalize Periods In Sports

The Lionesses' recent UEFA European Women's Championship win has sparked a surge in young girls taking up sports, but surprisingly, many still face a significant hurdle: playing sports while on their period. According to recent statistics, one in two girls avoid physical activity during this time due to concerns about leaks.

To tackle this issue and encourage athletes to continue playing their favorite sports without interruption, West Ham United Women's football team has partnered with Modibodi to launch a new range of period underwear. This innovative partnership not only provides comfortable, secure, and leak-free underwear but also aims to break down taboos surrounding periods in sports.

The team will proudly wear Modibodi's underwear brand on the back of their shorts throughout the Barclays Women's Super League and domestic cup competitions... marking a groundbreaking moment as the first period-proof underwear brand to feature on-kit in women's football. For those interested in exploring period underwear options, "Modibodi offers four pairs of period pants in West Ham colors," priced between £17. 99 and £21. 99. Other brands, such as Wuka and Marks & Spencer... also offer a range of period underwear suitable for various needs and preferences.

This article is based on information from the Daily Mirror.

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The Lionesses recent win at the UEFA European Women's Championship has inspired more young girls than ever to get into sports, but recent stats show that one in two girls avoid playing sports whilst on their period for fear of leaks. So, to encourage athletes of all ages to keep playing the sport they love no matter what part of their cycle they're in, West Ham United Women's football team has just announced a brand new partnership.

Teaming up with Modibodi , the club has launched a brand new range of period underwear that keeps you comfortable, secure and leak-free no matter what sport you love playing. And to break down taboos and challenge any discomfort around the topic, the team will be proudly playing throughout the Barclays Women's Super League and domestic cup competitions with the underwear brand featured on the back of their shorts.